Understanding the effects of COVID-19 on the Facebook Ads Marketplace - Gupta Media
Our team has been tracking the impact of the COVID-19 pandemic on the digital advertising marketplace over the past few weeks — and we wanted to share our findings from analyzing over 25 billion of Facebook ad impressions: Advertising prices as measured by the Cost per 1,000 Impressions (CPM) on the Facebook Ads marketplace have…
13 Apr 2020 ... Advertising prices as measured by the Cost per 1,000 Impressions (CPM) on the Facebook Ads marketplace have declined to historic lows as ...