Measure Customer Interactions on Messenger Using Facebook Analytics
For businesses that leverage conversational commerce to engage with new and existing customers, measuring and understanding people's activities and key events on Messenger is critical. Starting today, businesses can use Facebook Analytics to view and explore their interactions with customers on Messenger.
Facebook Messenger is used by businesses worldwide to raise awareness, ... tea retailer based in Thailand, uses its Facebook Page and Messenger to interact , ... view analytics for Messenger alongside activity on their website, mobile app, ...