Google Is Eliminating Third-Party Cookies — What Does That Mean for Your Hotel’s Digital Marketing? | By Gina Ciarrocchi Zech – Hospitality Net
Earlier this year, Google announced it would phase out third-party cookies from its Chrome browser over the next two years. Marketers have since been speculating on the negative consequences this could have on targeted campaigns and reaching new customers.
9 Oct 2020 ... Third-party cookies are integral to tracking users and delivering personalized ads that target users ... The same goes for Facebook remarketing.