Imagine there's no Facebook, where's the easy media buy?
More than 1,000 advertisers have pulled spend from Facebook this month as part of a mass boycott over its content policies. Let's imagine for a moment that this movement gains greater momentum; that SMEs, publishers and 2.6 billion users follow suit. If marketers were to make their temporary boycott a lasting one, where would they spend their money instead?
Jul 16, 2020 ... More than 1000 advertisers have pulled spend from Facebook this month as part of a mass boycott over its content policies. Let's imagine for a ...