Conversion Lift helps you understand the true value of your ads across the Facebook family of apps and services.
Conversion Lift helps you understand the true value of your Facebook, Instagram and Audience Network ads at driving incremental sales and conversions. This article will address why it is so important to measure conversion lift
How does it work? Conversion Lift compares the actions of real people in randomized test and control groups to measure the additional online, offline or mobile ...