Broad reach and targeted recruitment using Facebook for an online survey of young adult substance use - PubMed
Despite wide variety in the success of individual ads and potential concerns about sample representativeness, Facebook was a useful, cost-effective recruitment source for young-adult smokers to complete a survey about the use of tobacco and other substances. The current findings support Facebook as …
Broad reach and targeted recruitment using Facebook for an online survey of young adult substance use. J Med Internet Res. 2012 Feb 23;14(1):e28. doi: ...