Quibi Nears Deal With Roku After Trying to Tempt Facebook, Snap

(Bloomberg) -- Quibi Holdings LLC, the failed short-video startup founded by film mogul Jeffrey Katzenberg, is close to selling rights to its shows to Roku Inc. following pitch sessions with some of the biggest names in technology, according to people familiar with the matter.Quibi sought the interest of a range of prospective bidders, including Facebook Inc. and Snap Inc., said the people, who asked not to be identified because the discussions were private. Finding a buyer has been complicated, in part because the company doesn’t own the rights to own its content beyond a few years, the people said.Completing a transaction would help Katzenberg return at least some of the $1.75 billion that investors, including Walt Disney Co. and AT&T Inc.’s WarnerMedia, poured into the app before its launch in 2020.Quibi’s programming would add to Roku’s own content library and help the company, which offers a popular streaming device and platform, attract viewers to the Roku Channel.Quibi and Roku declined to comm

4 Jan 2021 ... Quibi and Roku declined to comment, as did representatives for Facebook and Snap.Quibi, led by Chief Executive Officer Meg Whitman, was ...

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