(PDF) How is the VCG mechanism profiting Facebook?
PDF | This paper analyzes the entire Facebook ad auction system and how it relies on a long-serving economic auction model developed before the internet... | Find, read and cite all the research you need on ResearchGate
13 Nov 2020 ... PDF | This paper analyzes the entire Facebook ad auction system and how ...
The conclusion is that the VCG mechanism handles the auctions ...