How Gen X and Baby Boomers Watch Video Content & What That Means for Production Teams - Rev

For whatever types of videos you’re producing, millennials and Gen Zers are natural targets. Collectively, they make up 62% of the population. They consume an enormous amount of content every day, whether on their phones or desktops. But video production teams shouldn’t overlook the older generations — Gen Xers and baby boomers. Not only are…

17 Jan 2020 ... Gen X. Gen Xers, aged 40 to 54, typically watch videos on social media — YouTube and Facebook being their top channels. Gen Xers' activity ...

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