Advertisers were cutting their Facebook ad spending well before the boycott began - Digiday

Eleven of the 20 largest Facebook advertisers to boycott have been reducing the amount they spend on the platform over the last two years.

Jul 10, 2020 ... Microsoft, for example, bought $146.9 million worth of ads on Facebook ads in 2018, up 48% from the 76.3 million it spent the year prior, per ...

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