How to Improve Your Facebook Ads Campaign with Lookalike Audiences
Are you struggling to bring in traffic and conversions through Facebook ads? If so, you’re not alone. In 2017, WordStream found that most Facebook ads have a dismal 0.90% click-through rate. Why the low rates? The ads themselves are probably fine. You’re probably just showing your ads to the wrong people. Facebook has added a […]
What is a lookalike audience? Chances are, you're familiar with creating a custom audience on Facebook. This allows us to specify a lot of factors about our ...