What is a view through rate (VTR) & what is a good VTR? - Help & Learning Centre | Wooshii

A view through rate on YouTube is the number of times your video has been viewed, divided by the number of impressions you served. View through rates will vary according to industry, market and how impactful your video is. YouTube TrueView ads are the most widely used pre-roll ads. A general rule of thumb is …

2 Dec 2014 ... View through rates will vary according to industry, market and how impactful your video is. YouTube TrueView ads are the most widely used pre- ...

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