Why Do Some Advertisers Believe That 90% Of Facebook Ad Clicks Are From Bots?

Facebook is very proud of its CPC, CTR, invalid click rates, and customer analytics. Yet, there are more and more stories of frustration from customers including some who think up to 90% of the clicks generated on Facebook are from Bots.

Jul 31, 2012 ... The analytics are poor and they estimate that 80% of the clicks they get on their Facebook page and Facebook ads are from bots: "They're ...

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