How Do I Measure My Facebook Return on Ad Spend (ROAS) — SpringHill Digital
When looking at Facebook ad results, organizations tend to focus on landing page views, sales, downloads etc. Very important yes, but we also need to know if the sales we are generating are producing good results relative to our spend. Is it the best use of our advertising dollars?
May 29, 2020 ... We love to work out the ROAS as it lets us see if our client's FB ads are working and if they are, well, worth it. When looking at Facebook ad results ...