With live 360 video Facebook should focus on cameras not content
360 cameras exist. YouTube already supports livestreaming in the immersive format. Yesterday Facebook finally opened up its popular Live service to 360 videos too. But not for everyone. Right now it's just select pages, with National Geographic kicking things off today. Officially, then, 360 livestreaming is going mainstream. But if the new world of live, spherical video is to succeed, livestreaming needs to get easier, with a home on a major social network. YouTube has already made headway in this space, but, much like how video streaming didn't gain traction with the broader public until Meerkat and Periscope (and then Facebook) piped it direct into your friends' feeds, 360 needs the immediacy of social to succeed. To do that, it needs hardware that's easy to use and a seamless app experience.
Dec 13, 2016 ... 360 cameras exist. YouTube already supports livestreaming in the immersive format. Yesterday Facebook finally opened up its popular Live ...