If you're going to jump into the Facebook game with your business, chances are you will get a few things wrong. Below are the top 7 strategies you need to implement in order to create a profitable fan page on Facebook that attracts new visitors and creates raving fans that turn into loyal customers. Most fan page owners don't even realize you can actually create a custom landing page that all new visitors will see before diving into the rest of your page. This lets you have the opportunity to create a "home page" on Facebook for your business, instead of funneling all your new visitors right to your wall, where not much action can be taken anyway.