How to Master the Facebook Pixel Like a Pro (in 2021 and beyond)
All Facebook marketers must use Facebook Pixel to monitor campaigns' ROI and utilize off-platform retargeting, Here's how to install and use it.
Dec 17, 2020 ... All Facebook marketers must use Facebook Pixel to monitor ... Build website custom audiences (WCAs) of all website visitors for retargeting. ... On the next screen, you'll see an enormous box of text code in step 2. ... This is a one-step process giving Pixel Caffeine access to your Facebook Ads accounts.