Learn about Active Users Report in Google Analytics
Through Active users report you can determine the number of unique users who visited your website in the last 1, 7, 14 or 30 days in selected time period.
Google Analytics uses a metric called active users which refers to real-time users ... in the last 1 day, in the selected time period are known as 1 day active users. ... #3 Why Google and Facebook ads don't work for most businesses & how to ...