WeChat's new privacy controls: what does it mean for users and advertisers?

In early March 2020, Chinese super-app WeChat announced it was tightening privacy controls on third-party apps to restrict the collection of sensitive personal information to a smaller group of developers, citing “the recent coronavirus epidemic (Covid-19) prevention and control” as a reason.

Apr 13, 2020 ... “Giving competitors and third-party mini-programs access to data that could ... “ WeChat is likely following Facebook's footsteps as back in ...

Lee mas