Facebook expands its playable and AR ad formats – TechCrunch

Ahead of Advertising Week, Facebook is announcing the expansion of three interactive ad formats. First, it says that poll ads (which you may already have seen in Instagram Stories) are moving to the main feed of the Facebook mobile app. Second, the augmented reality ads that Facebook has already be…

19 Sep 2019 ... Second, the augmented reality ads that Facebook has already been testing ... Van Doren down a mountain, resulting in a 4.4% lift in ad recall.

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