Facebook CPC, CPM, and CTR Benchmarks

Read on to see what we found after we analyzed over 1 billion ad impressions for Facebook News Feed, Right-Hand Placement, Marketplace, Audience Network, and Messenger to surface median CPC, CPM, and CTR for each channel.

Facebook News Feed CPC, CPM, & CTR for Q2 2019 at-a-glance. From the 800 million ad impressions and nearly 10 million clicks analyzed in Q2 2019 for ...

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