Video ads for direct response: What's the best length?
Columnist Andrew Waber dives into recent Facebook video advertising data to help you discover the length and format that will work best for your video creative.
29 Mar 2017 ... Columnist Andrew Waber dives into recent Facebook video ... One thing we can learn from looking at aggregate advertiser data is that the ... 11 to 20 seconds long, with 62 percent of all studied gaming video ad creative within ...