Tumblr once sold for $1.1 billion. The owner of WordPress just bought the site for a fraction of that.
How did Tumblr — once a booming online start-up — get swallowed up by the owner of WordPress, another blogging giant and Tumblr’s former rival?
13 Aug 2019 ... How did Tumblr — once a booming online start-up — get swallowed up ... with other social media giants such as Twitter, Facebook and Reddit.