CASE STUDY | Lega Serie B’s social media strategy | SportBusiness
In-depth interview with Federico Smanio, head of digital and fan relations at Italian football's Lega Serie B, who explains the organisation's social media strategy, which is hindered by regulations…
13 Feb 2017 ... Federico Smanio, head of digital and fan relations at Lega Serie B, ... of Lega B. So all our social media accounts – Facebook, Google Plus, ...