How to Improve Campaign Performance in a Single Click with Facebook's Campaign Budget Optimization
Campaign Budget Optimization (CBO) is a new feature by Facebook that optimizes the allocation of spend across all of your ad sets in a campaign, and gives you control of the budget on the campaign level, no longer on each ad set’s settings.
13 Mar 2019 ... Campaign Budget Optimization (CBO) is a new feature by Facebook that optimizes the allocation of ... This means that bids have a big impact!