3 Ways to Combat Facebook Ad Frequency Issues
High Facebook ad frequency will often lead to a drop off in results. I've found that once Facebook ad frequency reaches 2.0-2.5, I start to see issues. Although there are notable exceptions. To combat Facebook ad frequency issues, you need to make some adjustments to your Facebook ad campaigns.
24 May 2018 ... High Facebook ad frequency will often lead to a drop off in results. ... Whilst your ads continue to generate a great cost per conversion, the answer ... yours, are far more interested in what you have to offer than cold audiences.