Facebook's 20% Rule Explained - The Next Ad
There has been some confusion surrounding Facebook’s “20% rule”, which is a guideline that checks on the amount of text allowed on an ad image. Although many advertisers expressed their frustrations about the limitations that come with this rule, Facebook dismissed claims that it was planning on scrapping it altogether. So what is the “20% rule” and how can it impact your ads from running on Facebook & Instagram? Read on!
28 Mar 2019 ... Let's go back to the beginning. When Facebook first announced the introduction of the 20% rule, it explained that Facebook advertisers were ...